Our travel experts have dived into the data and handpicked 10 destinations1 from those which saw the biggest YoY search surges, to help travellers experience the buzz before they become bigger names.  

We analysed tens of thousands of data points to understand what’s trending and why.

Singapore travellers are turning their attention to emerging destinations where they can go beyond the popular hotspots in search of fresh and authentic experiences.

From the lush mountains of Guiyang to the serene, stunning beaches of Phu Quoc, these places to travel are turning heads and climbing charts.

Guiyang

China

+316‏%

Increase

Phu Quoc

Vietnam

+184‏%

Padang

Indonesia

+141‏%

Vienna

Austria

+120‏%

Broome

Australia

+105‏%

Almaty

Kazakhstan

+92‏%

Urumqi

China

+82‏%

Iloilo

Philippines

+67‏%

Harbin

China

+48‏%

Christchurch

New Zealand

+27‏%

Destination

Guiyang

Dubbed a “Forest City”, Guiyang, China is home to lush mountains and breathtaking waterfalls, offering several mountain hiking adventures. With easy connections to Guangzhou and Chongqing, Guiyang is the perfect addition to an extended trip in China.

Temple by a water and bridge in Guiyang China

Destination

Local wearing a traditional hat carrying fruit in Phu Quoc, Vietnam

Phu Quoc

Phu Quoc, Vietnam offers an idyllic escape close to Singapore. Indulge in Phu Ouoc’s world-famous fish sauce and seafood, then unwind on stunning beaches like Bai Kem and Bai Sao, also known as two of the world’s most beautiful beaches.

Destination

Ornate gold and red temple in Padang Indonesia

Padang

From pristine beaches to lush highlands, Padang, Indonesia offers an unforgettable blend of flavour and natural beauty — visitors can look forward to savouring fiery Padang cuisine and explore beautiful volcanic landscapes.

Destination

Golden sunlight shines on buildings in Vienna Austria

Vienna

Vienna, Austria offers an elegant blend of history, charm and timeless sophistication including famous architecture of different eras like Baroque. In this mystical destination, travellers can immerse in opulent palaces, world-class museums, and savour coffeehouse culture!

Destination

Surfer walks towards beach from boardwalk in Broome Australia

Broome

Where red desert meets turquoise ocean, Broome, Australia offers a quiet and leisurely vibe. It is a prime location for animal lovers to watch majestic humpback whales migrate.

Destination

Colourful dome of Ascension Cathedral in Almaty Kazakhastan

Almaty

Popularised by social media, Almaty is known to have a unique blend of rich culture, vibrant gastronomy and breathtaking nature. Amalty also offers travellers a mix of vibrant city life and exciting outdoor adventures like horse riding, snowboarding and hiking.

Destination

Seller sitting in colourful market stall in Urumqi China

Urumqi

Urumqi is the gateway to Xinjiang’s breathtaking landscapes with rising popularity that are touted as similar to Switzerland’s, offering a cool climate in the Summer. It offers access to alpine lakes, glaciers, forested canyons, and a real escape from urban bustle.

Destination

Pastel coloured clock tower in Iloilo Phillippines

Iloilo

Iloilo, Philippines, known as the “City of Love,” boasts beautifully preserved Spanish colonial architecture, celebrated local dishes like La Paz Batchoy and famously, its people’s warm hospitality.

Destination

View through a window of a dragon statue in a square in Harbin China

Harbin

Harbin, China, is a winter wonderland where ice and art collide. The “Ice City” is famous for its spectacular Ice and Snow Festival, as well as winter sights that offer Singapore travellers a more affordable alternative to the French Alps.

Destination

Red and yellow tram in Christchurch New Zealand

Christchurch

Christchurch, New Zealand is the ideal starting point for family road trips across New Zealand’s South Island. Visitors can take in the grand sights of Lake Tekapo, Mount Cook and Queenstown, and enjoy beautiful flower fields, autumn foliage and spring blooms.

Discover the trends yourself. Search now.

  1. Destinations seeing increase in flight searches between 1 January 2025 and 30 June 2025 for travel throughout 2025 compared to the same period in 2024, then selected for travel suitability. ↩︎